Winter display window design for Eye Luv Lucy Optometry
Poem invites passers-by to stop and reflect on something they are thankful for, then to come inside and write it on a ribbon (to be used in art for future windows). Frames are displayed on flat surfaces of ribbon rolls.
Mixed Media: cardboard cake circles, foam insulation, paint, newspaper, cotton balls, baskets, real ribbon, sharpies.
Business impact: Noticeable increase in foot traffic inside the store, people stopping and looking at the window from outside, coming inside to write on ribbons. Greater visibility of store interior.